{"id":8097,"date":"2026-10-21T05:46:45","date_gmt":"2026-10-21T05:46:45","guid":{"rendered":"https:\/\/overhypedgamer.com\/?p=8097"},"modified":"2026-10-21T05:46:48","modified_gmt":"2026-10-21T05:46:48","slug":"sony-kena-ip-acquisition-ember-lab-rumor","status":"publish","type":"post","link":"https:\/\/overhypedgamer.com\/hr\/sony-kena-ip-acquisition-ember-lab-rumor\/","title":{"rendered":"Sony May Have Acquired the Kena IP From Ember Lab, New PlayStation Trailer Suggests"},"content":{"rendered":"<p class=\"wp-block-paragraph\" data-block-type=\"core\"><strong>Sony Interactive Entertainment may have acquired ownership of the Kena franchise from Ember Lab, according to a copyright notice discovered in a new <a href=\"https:\/\/overhypedgamer.com\/hr\/kategorija\/playstation\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"PlayStation\" target=\"_blank\" rel=\"noopener\">PlayStation<\/a> promotional trailer.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">A newly released <a href=\"https:\/\/overhypedgamer.com\/hr\/tag\/playstation\/\" data-type=\"post_tag\" data-id=\"328\">PlayStation <\/a>advertisement featuring Thai performer and PlayStation ambassador Lisa has sparked speculation about the future ownership of the Kena franchise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">The promotional video showcases several PlayStation titles, including Marvel Tokon: Fighting Souls, God of War Laufey and the upcoming Kena: Scars of Kosmora.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">However, viewers noticed an unusual copyright notice accompanying footage of the new Kena game.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" data-block-type=\"core\"><img loading=\"lazy\" decoding=\"async\" width=\"1627\" height=\"917\" src=\"https:\/\/overhypedgamer.com\/wp-content\/uploads\/2026\/10\/image-3.avif\" alt=\"\" class=\"wp-image-7680\"\/><\/figure>\n\n\n\n<h2 id=\"playstation-trailer-lists-sony-as-kena-trademark-owner\" class=\"wp-block-heading\" data-block-type=\"core\">PlayStation Trailer Lists Sony as Kena Trademark Owner<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">As highlighted by <a href=\"https:\/\/www.pushsquare.com\/news\/2026\/10\/a-new-playstation-promo-suggests-sonys-bought-the-kena-ip-from-ember-lab\" target=\"_blank\" rel=\"noopener\">Push Square<\/a>, the promotional trailer includes the following statement:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">\u201c\u00a9Sony Interactive Entertainment LLC. Kena Scars of Kosmora is a trademark of Sony Interactive Entertainment LLC.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">This is significant because <strong><a href=\"https:\/\/overhypedgamer.com\/hr\/tag\/ember-lab\/\" data-type=\"post_tag\" data-id=\"884\">Ember Lab<\/a> has previously been identified as the rights holder<\/strong> for the franchise, including the original Kena: Bridge of Spirits.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">The updated trademark attribution suggests Sony may have negotiated an ownership agreement with the developer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">However, the notice specifically references Kena: Scars of Kosmora and does not independently confirm that Sony owns the entire franchise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">Neither Sony nor Ember Lab has officially announced an IP acquisition.<\/p>\n\n\n\n<h2 id=\"did-sony-also-acquire-ember-lab\" class=\"wp-block-heading\" data-block-type=\"core\">Did Sony Also Acquire Ember Lab?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">The discovery has also prompted speculation that Sony could have acquired Ember Lab itself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">However, <strong>there is currently no evidence confirming a studio acquisition<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">Ownership of a game&#8217;s intellectual property does not necessarily mean its developer has been purchased.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">Sony has previously pursued ownership of franchises associated with its publishing partnerships, making a potential Kena IP agreement plausible.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">For now, the exact nature of Sony&#8217;s relationship with Ember Lab remains unclear.<\/p>\n\n\n\n<h2 id=\"kena-scars-of-kosmora-is-coming-in-2027\" class=\"wp-block-heading\" data-block-type=\"core\">Kena: Scars of Kosmora Is Coming in 2027<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">Kena: Scars of Kosmora is scheduled for release in 2027, continuing the adventure introduced in Kena: Bridge of Spirits.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">The sequel is being developed by Ember Lab, although the new copyright notice raises questions about who will ultimately control the franchise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">Until an official announcement is made, <strong>Sony&#8217;s potential acquisition of the Kena IP should be treated as speculation rather than confirmed news<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" data-block-type=\"core\">The copyright notice can be seen in the <a href=\"https:\/\/www.youtube.com\/watch?v=P4TQsI7uGeQ\" target=\"_blank\" rel=\"noopener\">official PlayStation promotional trailer<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sony Interactive Entertainment may have acquired ownership of the Kena franchise from Ember Lab, according to a copyright notice discovered in a new PlayStation promotional trailer. A newly released PlayStation advertisement featuring Thai performer and PlayStation ambassador Lisa has sparked speculation about the future ownership of the Kena franchise. The promotional video showcases several PlayStation [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7680,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","_shortscore_rating":"","_shortscore_game":"","_shortscore_summary":"","iawp_total_views":2,"footnotes":""},"categories":[13],"tags":[884,882,880,886,887,465,333,885,888,883,881],"ohg_news_type":[171],"ohg_game":[356],"ohg_company":[188],"ohg_platform":[176,244],"class_list":["post-8097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-ember-lab","tag-kena","tag-kena-bridge-of-spirits","tag-kena-ip-ownership","tag-kena-scars-of-kosmora","tag-playstation-5","tag-playstation-studios","tag-ps5-games-2027","tag-sony-acquisition-rumor","tag-sony-interactive-entertainment","tag-sony-kena-ip-acquisition","ohg_news_type-rumor","ohg_game-kena-scars-of-kosmora","ohg_company-sony-playstation","ohg_platform-ps5","ohg_platform-ps5-pro"],"blocksy_meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/posts\/8097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/comments?post=8097"}],"version-history":[{"count":1,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/posts\/8097\/revisions"}],"predecessor-version":[{"id":8098,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/posts\/8097\/revisions\/8098"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/media\/7680"}],"wp:attachment":[{"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/media?parent=8097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/categories?post=8097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/tags?post=8097"},{"taxonomy":"ohg_news_type","embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/ohg_news_type?post=8097"},{"taxonomy":"ohg_game","embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/ohg_game?post=8097"},{"taxonomy":"ohg_company","embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/ohg_company?post=8097"},{"taxonomy":"ohg_platform","embeddable":true,"href":"https:\/\/overhypedgamer.com\/hr\/wp-json\/wp\/v2\/ohg_platform?post=8097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}