Rockstar Games has teamed up with West Coast Customs to create a real-life Grotti Cheetah inspired by Grand Theft Auto VI, and the custom sports car is available to purchase for £1 million.

The vehicle is currently featured at Selfridges in London as part of the retailer’s GTA VI takeover, celebrating the upcoming launch of Rockstar’s highly anticipated game.

GTA 6 Grotti Cheetah Costs £1 Million

Based on a classic Ferrari Testarossa, the custom-built Grotti Cheetah features a striking pink and blue design inspired by Vice City’s distinctive visual style.

The vehicle was created through a collaboration between Rockstar Games and West Coast Customs, bringing one of Grand Theft Auto’s most recognizable sports cars into the real world.

Prema Selfridges’ official website, the one-of-a-kind vehicle is available for £1 million through Selfridges Personal Shopping.

The Cheetah has appeared throughout the Grand Theft Auto series since GTA III, making it one of the franchise’s most recognizable fictional vehicles.

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The customized Ferrari is part of Selfridges’ larger Grand Theft Auto VI promotional takeover at its Oxford Street location in London.

The event also features exclusive merchandise, with several products reportedly selling out shortly after becoming available.

Unlike typical promotional display vehicles, this Grotti Cheetah can actually be purchased, although interested buyers must contact Selfridges’ personal shopping service.

Grand Theft Auto VI launches November 19, 2026, for PlayStation 5 i Xbox Series X|S.